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Shure Incorporated

5800 W. Touhy Avenue
Niles, IL 60714-4608
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Shure Brings New Entry-Level SE112 Sound Isolating™ Earphone to Market
Posted on Friday, January 3, 2014
Leading Manufacturer’s Award-Winning SE Earphone Line Expands with an Affordable $49 Solution 

NILES, Ill., January 3, 2014—Shure Incorporated has unveiled an addition to its popular SE earphone line with the SE112 Sound Isolating™ Earphones. Ideal for musicians, audio industry professionals, and music/audio enthusiasts, the SE112 earphones boast Shure’s legendary sound and durability at an affordable price. Scheduled to be commercially available in spring 2014, the SE112 features a consistent rich sound with deep bass and an optimized nozzle design for unmatched listener comfort.  

Designed for audio and music enthusiasts of all kinds and at every budget level, the Shure SE112 earphones provide a combination of great sound, noise isolation, and quality in a compact and comfortable design. Designed for everything from live performance to personal listening, the sound isolating sleeves help block ambient noise and prevent outside noise from interfering with the listening experience.

“Earlier this year we introduced our premium SE846 earphones with a truly groundbreaking low-pass filter.  Now with the SE112s, we have a pair of quality earphones for an even wider range of users and preferences,” said Matt Engstrom, Category Director for Monitoring/Listening Products at Shure. “No other earphone line delivers the same level of Shure sound quality and comfortable fit—and, at just under $50, the SE112s are the ideal upgrade to the standard earphones you get with today’s popular audio players.”  

The SE112 comes equipped with a durable fixed 50” cable and three sizes of soft, flexible sleeves that gently contour to ears for a comfortable fit. To further enhance the fit for long-term wear, and to keep cables out of the way, the earphones feature an over-the-ear configuration.

The SE112 earphones carry a two-year limited warranty and will begin shipping in spring 2014 with a MAP of $49. For a complete list of where Shure products are sold, please visit www.shure.com.

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